The NRC Group announced that it is now operating under the uniform brand name Nordmann. According to the company, this step is part of a holistic strategy that the distributor of chemical and natural raw materials as well as speciality chemicals has taken up in response to changes in the global market.
Nordmann said it has also introduced big changes before, such as the acquisition of the Melrob Group at the end of 2017 which strengthened its business operations in Europe, the Asia-Pacific region and North America. “Expanding our international presence and repositioning ourselves under the unified Nordmann brand were the next two logical steps in our development as an internationally successful group of companies,” explained Dr. Gerd Bergmann, Managing Director of Nordmann, Rassmann GmbH. “This move makes sure we stay the internationally well-positioned, modern and recognisable distribution company that our suppliers and customers need – and it provides us with a solid foundation for a successful future.”
The new corporate strategy entails that in future, all of its associated companies will be presenting themselves under the name Nordmann. With the shared slogan “Knowledge in action”, a new logo and a revised, universally applied corporate design scheme, the aim is to give the company a more modern, dynamic and uniform appearance in order to increase its visibility on the market. The group’s flexibility and local operations will remain unchanged, as each of Nordmann’s 26 companies is keeping its independence and organisational structure. The group’s core business continues to be the distribution of chemical and natural raw materials in addition to speciality chemicals. Nordmann staffs a total of 440 employees and achieved a turnover of EUR 440 million in 2017.